Started in 2015, Nablasol is steadfast towards helping companies build meaningful relationships with their customers using technology. We connect with companies as long-term strategic business partners to develop a people-first approach for their digital transformation.
Nablasol is currently looking to bring on board an Email Marketing Associate. We bring you the opportunity to learn and grow your skillset for different market sectors, create successful and creative email campaigns that convert.
We are looking for an email marketing specialist to join our company. You will develop effective email marketing strategies for our clients delivering to their audience while producing high-impact email communications.
- Develop winning strategies to drive customer acquisition and revenue through email communication.
- Own, execute, and complete email lifecycle from ideation to testing, including segmentation, setup, creative development, analysis, and optimization (A/B Testing, Drip, etc).
- Govern list management, including list health, segmentation, reputation, and growth.
- Create and manage trigger communications & drip campaigns.
- Design and optimize email automation journeys for timely, relevant, and personalized communications.
- Develop and recommend testing and traffic driving strategies within email and mobile.
- Knowledge of overall email processes and ESP platforms.
- Knowledge of implementing creative strategies.
- Provide reports on email campaigns.
- Join client meetings as necessary and respond to clients accordingly.
- Experience with SMS campaigns and phone dialers is an added plus.
Education & Experience
- 2+ years of email marketing and marketing automation experience in a performance environment; CRM marketing development & implementation experience is a plus.
- Experience in a previous email management role overseeing a database of a large number of contacts and emails per month.
Quantitative orientation with experience using analytics platforms, such as Google Analytics.
- Experience creating customer segmentation plans and personalization strategies.
- Strong working knowledge of email compliance (CAN-SPAM) and maintaining email sending reputation.
- Previous experience with different email marketing platforms.
- Strong written and verbal skills