How we transformed CRM for our law industry client to improve user & customer experience.
The objective of CRM customization was to create an end-to-end CRM tool that performs all the functions for the front, middle, and back-office.
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The objective of CRM customization was to create an end-to-end CRM tool that performs all the functions for the front, middle, and back-office.
The seamless system integration now allows the concerned departments to use their Genesys Contact Centre inside SugarCRM to target and manage leads.
Incorrect info in the system can confuse the team, cause irregular cash flow for the organization, and result in a bad customer experience.
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